August 17th

CCTV lived “Treasure Village ‘Sichuan’ Journey”.

The first stop came to our Leshan Jiajiang

The beautiful countryside is so eye-catching, dreaming of the fertile field painting scrolls.

August 17, the series of live programs “Treasure Village ‘Sichuan’ Journey” is created by the CCTV-17 in the first live in Jiajiang County. The program showcases the construction of livable, business friendly, and beautiful rural areas, making a trip to the countryside together.

In this vast expanse of land, ordinary small villages have been transformed into a great place for everyone to travel. The "Treasure Village ‘Sichuan’ Journey" is based on the footsteps of CCTV reporter Sha Haibo. The program team first visited Macun Town, Mucheng Town Xiuwen Village, and Xinchang Town Dongfeng Village in Jiajiang County.

Let's follow in the footsteps of CCTV

Go and see these beautiful villages in Jiajiang

Jiajiang County, located in the southwest of the Sichuan Basin, covers an area of 748 square kilometers and has a population of 350000. It is known as the paper town of China. It is the birthplace of the national intangible cultural heritage "bamboo paper making skills" and the "hometown of Chinese calligraphy and painting paper".

Macun Town

Macun Town is the birthplace of Jiajiang bamboo paper, with Shiyan Village as a representative. Almost every household has engaged in papermaking. The integration of paper industry and family studios together constitutes the unique local customs of the traditional village of Macun Town in Jiajiang County.

A journey of seclusion must come to the "millennium paper town" ——Machun Town, with white walls and green tiles, lush bamboo forests……You can escape the hustle and bustle of the city. Roar through ancient villages, experience the intangible cultural heritage of Jiajiang bamboo paper making techniques, and feel its joy.

Strolling through Macun Village, it has a unique ink flavor and many distinctive things you can choose, each one can give you a different new experience!

Xiuwen Village, Mucheng Town

Xiuwen Village in Mucheng Town is the first named national ecological low-carbon tea demonstration base in Jiajiang County. In recent years, Xiuwen Village has created a unique scenery that integrates clouds, mountains, fog, tea, roads, and the village, attracting many tourists to come and travel.

Appreciating flowers in spring, picking fruits in summer and autumn, and enjoying the scenery in winter, Xiuwen Village continuously improves the quality of tourism services and provides a better rural tourism experience for tourists.

Strolling along the tea garden path, resting in the pavilion, or looking far into the distance, one can see the ancient town of Mucheng, Qingyi River, Daqi Mountain, and other scenic spots. The misty fairyland showcases the perfect fusion of nature and culture.

Dongfeng Village, Xinchang Town

Small western-style houses are nestled in the green shade, with wisps of cooking smoke; in front of and behind the house, the swings in the farmhouse courtyard sway; a gentle breeze brushes by, trees rustle, birds sing joyfully……Every brick, every tile, every blade of grass, and every tree here tell you about the homesickness of Jiajiang!

In mid to late August every year, the high standard farmland in Dongfeng Village enters its best viewing season. Standing in the vast rice fields, it's like walking in an oil painting, with a gentle breeze blowing, rolling waves of rice, and a fragrant aroma filling the air!

Blue water, iron rope bridge, thatched cottage……Come to Dongfeng Village, enjoy delicious farmhouse food, sit leisurely in the farmhouse courtyard, and the sky above you is filled with many stars!

Looking at the route he took, Sha Haibo exclaimed, "This time coming to Jiajiang has brought me many surprises. Every village and town I visit has a different feeling. Macun Town uses a piece of paper to drive rural development, Xiuwen Village uses a road to connect with the outside world, and Dongfeng Village creates a business card with a beautiful environment, deeply reflecting what a livable, business friendly, and beautiful countryside is like. Come to Jiajiang, besides experiencing the cultural development of the city, you can also take a walk in these villages. Each village can bring you different surprises. If given the opportunity, I will definitely come to Jiajiang again."